How to build an Online Presence

 

With Google saying they have tracked just the 4 billion store visits from online ads (Pick up your jaw), using complex data from users who opt into ‘Location History tracking’ on their phones, we ask the question: how do we tap into this lucrative market? I am going to answer this question and show you how to position yourself digitally to capitalise on these statistics.

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Planning a Social Media Strategy

The key component of a business’ success both nationally and globally is reliant on social media. Sure, you’ve got a solid website, solid posters and business cards, even a solid television advertising campaign, but quite simply, none of these marketing techniques have anywhere close to the advertising potential of social media.

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